Top 10 Must-Have Wix Apps for Your eCommerce Store

Wix is not only a website builder. For ecommerce stores, the Wix App Market can add product sourcing, reviews, popups, translation, analytics, email and SMS marketing, print-on-demand, and loyalty features without rebuilding your site.

The best Wix apps are the ones that solve a real store problem: getting products online faster, improving trust, recovering visitors, expanding to more markets, understanding customer behavior, and encouraging repeat purchases.

Below are 10 Wix apps worth considering for an ecommerce store. The first 8 are the original apps from this guide, with 2 current additions included to round out the list.

1. Wix stores

Wix Store is a free app that allows you to create a professional eCommerce site that’s perfect for growing your online business. The customizable templates can display your products beautifully, you can accept secured checkout and sell on multiple channels, and add dropshipping items with ease. https://www.wix.com/app-market/wix-stores

Key features

Create a professional website with layered templates, a shopping cart, and more

Manage every aspect of your store—from inventory to finances, and shipping—with a single app.

Sell your products on various channels such as Facebook and Instagram and more.

Using our secure website, you can make online payments for your products and subscriptions.

Pricing

Wix stores app is Free to use.

 

2. Popify

Popup notifications are a fast and efficient way to communicate with your audience; they can help you send real-time updates and reminders that get your audience to regularly engage with your brand.

Popify provides timely messages and product suggestions to maximize your customer satisfaction.

Get more sales using Popify’s Abandoned Cart Recovery feature: Send your subscribers an automatic sequence of push notifications that brings them back to their cart.

Key features

Increase your store revenue by showing recent customer purchases 

Use our ready-to-use popups templates to create the perfect event

You can also create a unique pop-up design, with the ability to control what pages are displayed and when.  

Abandoned Cart Protector – Retrieve lost sales with abandoned cart recovery notifications

Pricing

This app offers a Free plan with some limitations, if you want to upgrade the starter plan costs ($9.95/m) and then you can upgrade based on the amount of traffic you are getting.

 

3. Importify

Importify is a dropshipping app that lets you sell products online, find them from a variety of wholesalers like Aliexpress, Amazon, Alibaba, and more, and import products to your Wix online store in just a few clicks. Importify provides an efficient solution for dropshippers to automate their daily tasks.

Key features

Add Products from Aliexpress, Amazon, Alibaba, Etsy, Banggood, Dhgate, Walmart, Taobao, 1688, Lazada, Shopee, Cjdropshipping, Chinabrands, and more.   

Product Customization – You can change the title, description, images, and pricing of imported products.   

Semi-automatic order fulfillment -This app automatically fills in the customer address on the checkout page. It works with Aliexpress, Amazon, and Dhgate.   

Easy suppliers change – If you want to replace your product vendor, you can do it with a click. This will connect the new supplier to your store and make it easy for you.

Pricing

Importify offers a 7-day free trial, after that you can pick one of the paid plans which starts at $14.95/month.

Want to stock your Wix shop? Learn how to import products into your Wix store with Importify.

4. Weglot Translate

Weglot is the most popular translation program. It helps you translate your website into 100+ languages. They are trusted by 50,000+ people all over the world. With Weglot, you can automate the first part of your translation. And if you need to translate something more difficult, you can hire a professional translator to help.

Key Features

Create more sales potential and bring in new customers by translating your website into multiple languages

Easily manage your translations – combine automatic and manual translation for high-quality content.

Send collaboration invitations or order professional translation services

Get found around the world – The Weglot platform follows Google’s best practices for multilingual SEO. Your website is optimized and indexed in all your translated languages.

Fully compatible with all themes and apps – Weglot translates all your website content automatically. You can focus on the development of your site while they take care of translation and localization for you.

Pricing

This app offers a Free plan of up to 2000 words, after that, you can subscribe to the starter plan which costs $9.90/month

5. Editorify

Online reviews are important because they provide consumers with the information they need to make purchasing decisions, and increase sales. Editorify is an app that helps eCommerce stores collect and import authentic reviews from a variety of wholesalers into your store to increase customer trust, engagement, build social proof, and generate more sales.

Key Features

Import Product Rating Reviews – Import Reviews & star rating from Aliexpress, Alibaba, Etsy, Dhgate, Taobao, 1688, Wish, Banggood, Gearbest, Walmart, Overstock, Sears, Chinabrands, Lightinthebox, Costco & Sammydress.   

Import Photo Reviews/feedbacks – When people are buying something online, they want to know that the seller is trustworthy. Photos of the product make it seem like they can trust you.

Import Videos – Import Aliexpress, Amazon, Alibaba, Dhgate, and Youtube videos into your product page to build social proof and awareness of the product.

Pricing

Editorify offers a Free plan with some limitations, with the gold plan ($14.95/m) you can import unlimited reviews and use all features.

6. Poptin

Poptin is a lead capture app that helps you increase sales, subscribers, and leads from website visitors using its attractive pop-ups. with Poptin you can create amazing popups and forms. Use triggers like the exit-intent popup and advanced targeting to convert more visitors into leads, email subscribers, and sales.

Key Features

Increase visitors’ engagement   

Capture more leads, sales, and email subscribers   

Reduce shopping cart abandonment   

Integrate with your CRM and email marketing platform

Pricing

The app is free for your first 1,000 visits in any given month. You can upgrade to a paid plan (start from $15.2/month).

7. Visitor Analytics

Visitor Analytics is an All-in-One app, which offers Website Stats and User Behavior analytics. It also comes with powerful features like polls and surveys that are perfect for visitors in order to get feedback on your site. Everything that is on this website is innovative and user-friendly without any cookies.

Key features

Lets you track the people who visit your website through recordings of their visits, heatmaps to show where they’re looking, and conversion funnels that tell you what pages most often lead them to a page in your store.

Includes visitor feedback analysis, with surveys and polls for marketing your store.

The tracking does not use cookies that are on your computer. It is not intrusive and it complies with the GDPR rules.

You can use this app in 20 languages.

Pricing

The app is free for your first 100,000 visits in any given month. You can upgrade to a paid plan (start from $6/month) at that point if you want access to more recordings or full access inside the dashboard cards.

8. Omnisend

There’s a popular misconception that being successful at email marketing means you spend a lot of money, spend a lot of time or both. Omnisend easily busts that myth with its intuitive, powerful email & SMS marketing features. With its user-friendly interface and advanced automation features, Omnisend makes it easy for e-commerce businesses to send targeted and personalized messages to their customers — from popups all the way to retention automated workflows.

Key features

• Omnisend provides a wide range of features that help e-commerce businesses maximize their customer engagement and revenue. Some of the key features include:
• Automated workflows: With Omnisend, you can create automated workflows that send personalized messages to your customers based on their behavior and preferences. Whether you want to welcome new subscribers, remind customers of abandoned carts, or upsell existing customers, Omnisend has you covered.
• Segmentation: With Omnisend’s powerful segmentation features, you can group your customers based on their demographics, behavior, purchase history, and more. This allows you to send targeted messages that are more likely to resonate with your customers.
• Email and SMS campaigns: Omnisend lets you create and send both email and SMS campaigns, so you can reach your customers wherever they are.
• Integrations: Omnisend integrates with a wide range of e-commerce platforms, including Shopify, WooCommerce, Magento, and BigCommerce, making it easy to sync your customer data and automate your marketing campaigns.

Pricing
Omnisend offers a free plan that includes all features, plus 24/7 live chat & email support. For e-commerce stores with bigger contact lists, Omnisend’s paid plans start at $16 per month.

9. Printful

Printful is a print-on-demand app for Wix stores that want to sell custom products without holding inventory. It is useful if you sell apparel, accessories, home goods, or branded merchandise and want fulfillment handled after an order is placed.

Key features

• Create and sell custom print-on-demand products through your Wix store.
• Send orders to Printful for production and fulfillment instead of buying stock upfront.
• Use it to test new product ideas, niche merch, or branded products with lower inventory risk.

Pricing
The Wix App Market lists Printful as free to install, with product and fulfillment costs billed by Printful. Check the current app listing and Printful pricing before adding it to your store.

10. Wix Loyalty Program

Wix Loyalty Program helps ecommerce stores encourage repeat purchases by giving customers points, rewards, and member-only promotions. It is a practical addition once your store has enough orders to focus on retention, not only first-time sales.

Key features

• Set up how customers earn points and redeem rewards.
• Create member-only promotions, discounts, and personalized email notifications.
• Add a loyalty widget to checkout so customers can redeem points more easily.
• Track member point balances and review insights about loyalty activity.

Pricing
The Wix App Market lists Wix Loyalty Program as free to install. Confirm current Wix plan requirements and app availability before relying on it for your retention strategy.

Concluding Thoughts

Wix offers a wide range of apps that can improve how an ecommerce store attracts visitors, builds trust, adds products, communicates with customers, and drives repeat purchases. The right setup depends on your store stage. A new store may start with Wix Stores, Importify, Editorify, and Popify, while a growing store may add analytics, email automation, print-on-demand products, translation, and loyalty tools.

References

• Wix App Market: Ecommerce Apps, checked June 15, 2026.
• Wix App Market: Printful, checked June 15, 2026.
• Wix App Market: Wix Loyalty Program, checked June 15, 2026.
• Importify for Wix, checked June 15, 2026.

Frequently Asked Questions

What are the must-have Wix apps for an ecommerce store?

The article lists Wix Stores, Popify, Importify, Weglot Translate, Editorify, Poptin, Visitor Analytics, Omnisend, Printful, and Wix Loyalty Program. Together they cover store setup, popups, dropshipping imports, translation, reviews, lead capture, analytics, email and SMS marketing, print-on-demand, and customer retention.

Which Wix app is best for dropshipping?

Importify is the dropshipping app highlighted for Wix, letting you find products from suppliers and import them to your store in a few clicks. It supports importing from 25 or more supplier marketplaces, including AliExpress, Amazon, Alibaba, Etsy, and more, with product customization for titles, descriptions, images, and pricing. It also offers a free trial, with paid plans starting at $14.95 per month.

Are there free Wix apps for ecommerce?

Yes, several Wix ecommerce apps offer free plans or free installation. Wix Stores is free to use, and apps such as Popify, Weglot, Editorify, Poptin, Visitor Analytics, Omnisend, Printful, and Wix Loyalty Program may offer free tiers or free installation with limitations, usage costs, or plan requirements. Always check the current app listing before installing.

Can I translate my Wix store into other languages?

Yes, the Weglot Translate app helps you translate your Wix website into many languages and follows Google's best practices for multilingual SEO. It combines automatic translation with the option to refine content manually or hire professional translators. This can open your store to new customers around the world.

How can Wix apps help increase my store's sales?

Wix apps can increase sales by adding features beyond basic website creation, such as social proof popups, product reviews, lead capture, analytics, email marketing, new product types, and loyalty rewards. For example, Popify can show recent purchases, Editorify can add reviews, Importify can help bring in products, Printful can add print-on-demand products, and Wix Loyalty Program can encourage repeat purchases.